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{{short description|Electronic publishing platform and app}}{{Use dmy dates|date=March 2016}}

factoids

| type = Electronic publishing| founders = Michael Hansen Ruben Bjerg Hansen Mikkel Jensen Martin Ferro-ThomsenIssuu, Inc. (pronounced “issue“) is a Danish-founded American electronic publishing platform based in Palo Alto, California, United States.WEB, Issuu Inc – Company Profile and News,www.bloomberg.com/profile/company/0542392D:DC, live,web.archive.org/web/20201027200451/https://www.bloomberg.com/profile/company/0542392D:DC, 2020-10-27, Bloomberg, Founded in 2006 as a Danish startup, the company moved its headquarters to the United States in 2013.WEB,www.bizjournals.com/sanjose/news/2013/09/16/danish-issuu-hires-us-ceo-moves-hq.html, Danish online publisher Issuu hires U.S. CEO, moves HQ to Palo Alto, Cromwell, Schubarth, bizjournals.com,

History

Issuu was founded in Copenhagen, Denmark, in 2006 by Michael and Rubyn Bjerg Hansen, Mikkel Jensen, and Martin Ferro-Thomsen.WEB,issuu.com/about, About issuu, issuu.com, 15 March 2016, By 2011, Issuu software was used by several online publications.WEB,www.nytimes.com/2011/06/02/garden/the-thriving-online-shelter-magazine-industry.html?pagewanted=all, The Thriving (Online) Shelter Magazine Industry, Steven Kurutz, The New York Times, 1 June 2011, 15 March 2016, In early 2013, the company opened an office in Palo Alto, California and appointed CEO Joe Hyrkin, formerly of Reverb, Trinity Ventures, and Yahoo!, to helm its Silicon Valley operations.WEB,publishersweekly.com/pw/by-topic/digital/content-and-e-books/article/59118-fast-growing-issuu-appoints-joe-hyrkin-ceo.html, Fast Growing issuu Appoints Joe Hyrkin CEO, Calvin Reid, Publishers Weekly, 16 September 2013, 15 March 2016, WEB,fortune.com/2015/05/08/joe-hyrkin-how-to-manage/, How to be more bossy at work (in a good way), 8 May 2015, The company soon moved its headquarters to the Palo Alto location.WEB,www.xconomy.com/san-francisco/2013/12/04/issuu-now-california-based-helps-niche-publishers-go-digital/, Issuu, Now California-Based, Helps Niche Publishers Go Digital, Xconomy, 4 December 2013, Upon the move, the founders of Issuu stated that they chose the city as they saw social media and digital distribution partnerships as the key to its growth, rather than focusing mostly on publishing relationships.WEB,www.mercurynews.com/2013/09/27/cassidy-issuu-shows-silicon-valleys-vital-role-in-global-commerce/, Mike Cassidy, Cassidy: Issuu shows Silicon Valley’s vital role in global commerce, The Mercury News, 27 September 2013, In 2014, the company released Clip, a tool that allowed readers to take a snapshot of any part of a publication and share that on social media or through email.WEB,thenextweb.com/apps/2014/07/09/issuu-launches-clip-help-users-publishers-share-best-16m-publications/, Issuu launches Clip to help users and publishers share the best of its 16m publications, Martin Bryant, 9 July 2014, The Next Web, 15 March 2016,

Products and services

Issuu converts PDFs into digital publications that can be shared via links or embedded into websites. Users can edit their publications by customizing the design, using templates, or adding links and multimedia to the pages of their documents. Issuu also provides tools for measuring and monetization of content.

Apps

In 2014 Issuu released its iOS app to access Issuu on Apple devices. The app included an offline reading list function that allowed users to read from the Issuu app without being online. The app could also stack publications back to back so that they could be read in succession.WEB,appadvice.com/appnn/2014/10/shelf-control-free-magazines-issues-are-right-at-your-fingertips-with-issuu-for-ios, Shelf Control: Free magazine issues are right at your fingertips with Issuu for iOS, AppAdvice Staff, Initially, the app was released on Android in January.WEB,techcrunch.com/2014/10/03/issuu-brings-its-youtube-for-magazines-to-the-iphone-and-ipad/, issuu Brings its “YouTube for Magazines” to the iPhone and iPad, Sarah Perez, 3 October 2014, TechCrunch, 15 March 2016, Previous to the launch of the company’s 2014 apps, Apple had rejected an app from Issuu three times during 2009 (before the company expanded into the US).WEB,www.digitaltrends.com/mobile/issuu-gets-android-app/, Kate Knibbs, Magazine reader Issuu joins the Android Army, offers 15 million publications, Digital Trends, 21 January 2014, In 2019, Issuu announced the launch of Issuu Promote, an ad integration tool for Facebook and Instagram, allowing for content to be distributed across multiple social media channels.WEB,www.businesswire.com/news/home/20191104005135/en/Issuu-Launches-Issuu-Promote-Story-Ad-Integration, Issuu Launches Issuu Promote: Story Ad Integration for Facebook and Instagram, 2019-11-04, businesswire.com, en, 2020-02-24,

See also

• Docstoc

References

{{reflist|30em}}

Further reading

• NEWS,blogs.wsj.com/venturecapital/2014/07/14/issuu-raises-10m-to-become-youtube-for-catalogs-magazines/, Venture Capital Dispatch: issuu Raises $10M to Become “YouTube” for Catalogs, Magazines, Lora Kolodny, The Wall Street Journal, 14 July 2014, 15 March 2016,

External links

• {{Official website}}

{{ebooks}}