SUPPORT THE WORK

GetWiki

Gumtree

ARTICLE SUBJECTS
aesthetics  →
being  →
complexity  →
database  →
enterprise  →
ethics  →
fiction  →
history  →
internet  →
knowledge  →
language  →
licensing  →
linux  →
logic  →
method  →
news  →
perception  →
philosophy  →
policy  →
purpose  →
religion  →
science  →
sociology  →
software  →
truth  →
unix  →
wiki  →
ARTICLE TYPES
essay  →
feed  →
help  →
system  →
wiki  →
ARTICLE ORIGINS
critical  →
discussion  →
forked  →
imported  →
original  →
Gumtree
[ temporary import ]
please note:
- the content below is remote from Wikipedia
- it has been imported raw for GetWiki
{{About|the website for classified ads}}{{more citations needed|date=December 2015}}{{Use dmy dates|date=January 2018}}







factoids
| owner = eBay| type = Classifieds| registration = MandatoryGumtree.com, known as Gumtree, is a British online classified advertisement and community website. Classified ads are either free or paid for depending on the product category and the geographical market. As of November 2010, it was the UK's largest website for local community classifieds and was one of the top 30 websites in the UK, receiving 14.8 million monthly unique visitors according to a traffic audit in 2010."Gumtree.com's 2010 Traffic audit by abc.org.uk", NMA..co.uk, 10 February 2005. Gumtree is the #1 classifieds site in the UK, Australia, South Africa, and Singapore.{{citation needed|date=January 2016}}

History

(File:Gumtree 2006 logo.png|thumb|right|160px|Logo used from 2006-2015)Gumtree was founded in March 2000 by Michael Pennington and Simon Crookall as a local London classified ads and community site, designed to connect Australians, New Zealanders and South Africans who were either planning to move, or had just arrived in the city, and needed help getting started with accommodation, employment and meeting new people. The term 'gum tree', the local Australian phrase for the Eucalyptus tree, was chosen as a word that linked the three communities (even though the gum tree in South Africa is a completely different type to the variety in Australia and New Zealand). The founders also felt it reflected the roots and branches of a real community.NEWS,weblink The Interview: The mysterious founders of Gumtree.com, In May 2005, Gumtree was acquired by eBay{{'}}s classifieds group for an undisclosed sum, however eBay disclosed that it paid a collective $81.6 million for three classified sites - Gumtree, LoQUo, and opusforum (with Gumtree being the largest). At the time of the acquisition, Gumtree already was available in multiple cities in a number of countries including the United Kingdom, Poland, France, Canada, Australia (Gumtree Australia), New Zealand, South Africa and Hong Kong.{{Citation needed|date=December 2016}}On 7 January 2016, Gumtree's rebranding was published on their website and respective apps.WEB,weblink Gumtree in first major rebrand since launch, Angus, Montgomery, 7 January 2016, Design Week,

Market expansion

International expansion beyond the UK include:

Features

While the largest category of advertisements on Gumtree is "goods for sale," the site is also home to around 200,000 motors listings across the UK at any one time {{citation needed|date=July 2016}}.Gumtree has an extensive social media presence on Twitter and Facebook, with 35,000 and 471,000 followers, respectively. Gumtree uses social media to communicate news and information about the brand as well as launch competitions and promotions.NEWS,weblink Classifieds South Africa, 2 October 2015, Although predominantly a free listings website, Gumtree provides users with paid promotional options for increased advert visibility. Users can also pay to "bump up" their adverts in the listings.{{citation needed|date=December 2015}}In more recent years {{when|date=July 2016}}, Gumtree has extended its service to business customers. The site began selling classified advertising packages to companies looking to post multiple job vacancies and properties.In 2013, Gumtree extended bulk classifieds listings accounts to car dealers. In 2010, Gumtree launched its Gumtree Media website to publicise its services to potential business clients. The site showcases paid classified listings options as well as display advertising on the Gumtree site.

Sponsorships

In 2015, Gumtree became the official sponsor of Big Brother and all of its associated media.

In popular culture

In June 2013 an advert was posted on Gumtree offering a rent-free accommodation to a lodger that would be prepared to dress and act like a walrus. The advert was shared around various sites such as BuzzFeed and Mashable and caught the eye of Hollywood director Kevin Smith, who used the ad as his inspiration for his 2014 film, Tusk, a story of an evil scientist who plans to permanently sew a human into a walrus suit.NEWS,weblink Kevin Smith's next horror film is based on ... a Gumtree ad, Child, Ben, 2 October 2013, The Guardian,

In crime

The convicted British online sex offender Matthew Falder approached most of his victims via Gumtree.Depraved ‘hurt core’ university academic jailed for 32 years, NCA report on the Falder case, 19 February 2018

References

{{Reflist|30em}}

External links

{{eBay}}

- content above as imported from Wikipedia
- "Gumtree" does not exist on GetWiki (yet)
- time: 4:30am EST - Mon, Nov 19 2018
[ this remote article is provided by Wikipedia ]
LATEST EDITS [ see all ]
GETWIKI 09 MAY 2016
GETWIKI 18 OCT 2015
M.R.M. Parrott
Biographies
GETWIKI 20 AUG 2014
GETWIKI 19 AUG 2014
GETWIKI 18 AUG 2014
Wikinfo
Culture
CONNECT